Product Launch Tool Kit takes a product idea and works it into a launch you can actually run: the niche and the audience, the offer and the price, the funnel, the calendar, and the copy that has to exist before launch day.
Thirty-seven tools, each one covering a job you would otherwise brief out or stare at until midnight. One payment of $97. You bring your own OpenAI key, so there is no subscription and no AI usage resold to you at a markup.
One payment of $97, backed by a 30-day money-back guarantee. Checkout is handled by Stripe.
Most launches that go quiet were not badly built. They were badly positioned, badly sequenced, or missing half the assets on the day they needed them.
A product is a thing you made. An offer is a reason to buy it now, at that price, from you. Skipping that step is the most expensive shortcut in a launch.
Without a calendar, promotion becomes whatever you can manage the week of launch. Partners need weeks of notice; the audience needs warming.
Sales page, JV page, email sequence, ad scripts, video outline. Each one is a day of work or an invoice, and they all come due at once.
Launch paralysis is usually just not knowing which of those to do next. The kit gives you the order as well as the output.
You work through it in order, or dip into whichever tool solves today's problem. Everything it produces is a draft you edit, not a decision it makes for you.
Explore niches, size up the gaps, define the buyer, and pick the product format that fits what that audience actually buys.
Turn the product into a positioned offer: the promise, the price, the bonuses, the split-tests worth running.
Funnel blueprint, promotional phases, a dated calendar, the resources each task needs, and a contingency for the parts that usually slip.
Sales page, JV page, email sequence, ad scripts, video outlines, social posts. Drafted to your offer rather than a generic template.
Then keep going: post-launch offers, upsells, a loyalty and referral programme, and a scaling roadmap for the products that worked.
Each tool asks about your product and audience, then drafts that one piece. Open the phase you are in.
Before the offer exists, work out who it is for and where the room is.
Turn the product into something with a reason to buy attached.
The sequence, the dates and the things that go wrong if nobody planned for them.
Every asset the launch needs written, drafted against your offer rather than a template.
The people who bring an audience you have not built yet. You approach them; the kit writes the approach.
The revenue most launches leave behind because everyone was too tired to plan for it.
It plans and it writes. Knowing where that stops is the difference between a tool that helps and a purchase you regret.
You still need somewhere to take payment and host the product. The kit plans the funnel and writes the pages; your cart, host and email platform stay yours.
JV, affiliate and PR outreach comes out as drafts. Nothing is sent on your behalf, and no partner list is supplied — who you approach is your call.
You get structure and speed, not certainty. The product, the price, the audience and the claims are yours, and they decide whether the launch works.
Product Launch Tool Kit is bring-your-own-key. You add your own OpenAI key in the app, the generation runs on your account, and OpenAI bills you directly for it.
| What | What it does here | Who bills you |
|---|---|---|
| OpenAI | Powers every tool in the kit — the research, the offer and funnel planning, and all the written copy. | OpenAI, directly, for the tokens you use. |
| Mulkern AI | The software itself: all 37 tools, the launch workspace and unlimited launch plans. | Us, once, $97. |
We do not resell AI usage. Everything the kit produces is text, and text is charged by the token, so a full launch plan with its copy typically costs cents rather than dollars on your own account — the exact figure depends on the model you pick, how long the documents run, and how often you regenerate.
Treat that as a realistic expectation rather than a promise. Providers change their models and prices from time to time, so the dashboard in your own OpenAI account is the number that counts. Note that the OpenAI API is billed separately from ChatGPT: a paid ChatGPT plan does not include API usage.
The practical comparison: $97 once for the software plus your own metered usage, instead of another monthly marketing subscription sitting on top of everything else you already pay for.
Product Launch Tool Kit is sold once at $97. Nothing renews and there is nothing to cancel.
Backed by our 30-day money-back guarantee
Checkout is handled by Stripe. After paying you will get an email with your access details. Questions first? support@mulkernai.com.
Product Launch Tool Kit is covered by a 30-day money-back guarantee. If it is not right for you within 30 days of your original purchase date, email support@mulkernai.com from the address you purchased with, include your account email or order confirmation, and we will refund the $97 software fee you paid — no questions asked.
This covers the one-time Product Launch Tool Kit purchase. It does not cover usage charges from your own API key: the kit is bring-your-own-key, so OpenAI bills you directly for the plans and copy you generate, and those charges never touch our systems.
There is nothing to cancel, because nothing renews — Product Launch Tool Kit is a single payment. After the 30-day window the purchase is final and you keep your access. Approved refunds are returned to your original payment method, typically within 5–10 business days.
One payment of $97, every tool in the kit, your own API key, and thirty days to decide it was worth it.
Get the tool kit — $97 →Plans and drafts. Depending on the tool you open, that is a niche shortlist, an offer and pricing outline, a funnel blueprint, a launch calendar, or written marketing copy such as a sales page, an email sequence, ad scripts or a video outline. You review, edit and use them. It is a planning and copy tool, not a store, an ad account or an email sender.
No. Each tool asks a few questions about your product and audience and structures the output for you, so you are editing a draft rather than staring at a blank page. Judgement about your market and your claims is still yours.
No. The outreach tools write the emails and the partner-facing page copy. You send them from your own email or affiliate platform, which is also what keeps you in control of who you approach and how.
Yes. Product Launch Tool Kit is bring-your-own-key: you add your own OpenAI API key in the app, the generation runs on your account, and OpenAI bills you directly for what you use. That is what keeps the software a one-off $97 rather than a subscription with AI usage marked up inside it.
Usually very little. The tools generate plans and copy, which is text, and text generation is charged per token, so a full launch plan typically costs cents rather than dollars on your own account. The exact figure depends on the model you choose and how much you regenerate, so your own OpenAI dashboard is the number that counts. Note that the OpenAI API is billed separately from ChatGPT: a paid ChatGPT plan does not include API usage.
Yes. One payment for the software, no monthly or annual fee and nothing to cancel. Your own API usage is separate and metered by OpenAI.
There is no cap on the number of launch plans you can create, so you can run the same process across several products, niches or client projects.
No. It is cloud-hosted and runs in your browser, so there is nothing to install, update or host yourself. You only need your own OpenAI API key to add in the app.
Checkout is handled by Stripe. Once your payment goes through you will receive an email with your access details, so you can sign in and start your first launch plan.
Product Launch Tool Kit comes with a 30-day money-back guarantee. Email support@mulkernai.com within 30 days of your purchase date from the address you bought with, and we will refund the $97 software fee you paid. Your own API usage is billed by OpenAI and is not part of the refund.
Yes. The plans and copy you generate are yours to use for your own products or your clients' launches.
No, and be wary of anything that says otherwise. It gives you a structured plan and a full set of drafts far faster than doing it by hand. Whether the launch works depends on your product, your audience, your pricing and your execution.
Product Launch Tool Kit plans the whole launch. VSL Creator makes the sales video, EmailCrafter writes the email sequence, and Mulkern AI Studio is a done-for-you video production service. They are separate products with separate prices and terms.
Product Launch Tool Kit is one piece of a wider set of tools and services for founders and small teams.
The full product line: fractional executive agent suites, tools and services.
Every Mulkern AI tool in one place.
Script, slides and voice for a video sales letter, exported as MP4.
A complete email sequence written from a short brief.
Done-for-you promotional video. We produce it, you own the files.
One organised workspace for AI chat, image and video generation.
We build, host and maintain the site for local businesses.
Terms, privacy, refunds and data handling across every Mulkern property.